❓ Hon. Neil Thomson questions the Treasurer regarding advertising expenditure for the 'Building for Tomorrow' campaign, particularly in the lead-up to the state election. The Minister provides budget details and defends the campaign's purpose.
AnsweredQoN 877Legislative Council
QuestionView source ↗
BUILDING FOR TOMORROW
CAMPAIGN
877. Hon NEIL THOMSON to the minister representing the
Treasurer:
I refer to the digital and print
advertisements for Building for Tomorrow projects.
(1) How much has
been spent on advertising for Building for Tomorrow for the years 2018–19,
2019–20, 2020–21, 2021–22, 2022–23 and 2023–24?
(2) How much is
expected to be spent on advertising for Building for Tomorrow in 2024–25,
in the lead-up to the state election?
CAMPAIGN
877. Hon NEIL THOMSON to the minister representing the
Treasurer:
I refer to the digital and print
advertisements for Building for Tomorrow projects.
(1) How much has
been spent on advertising for Building for Tomorrow for the years 2018–19,
2019–20, 2020–21, 2021–22, 2022–23 and 2023–24?
(2) How much is
expected to be spent on advertising for Building for Tomorrow in 2024–25,
in the lead-up to the state election?
AnswerView source ↗
I thank the honourable member for
some notice of the question.
(1)–(2) Building
for Tomorrow is an awareness and education campaign that was launched in 2020,
informing the community about the unprecedented level of transport
infrastructure across the state that is in planning, under construction, or
nearing completion. The total approved campaign budget for 2024–25 is
$3.38 million, excluding GST. State government infrastructure awareness
campaigns are common practice. Unlike the former coalition government's
Bigger Picture campaign, the Building for Tomorrow campaign provides
information on real projects, and has not created merchandise for projects that
were never funded.
some notice of the question.
(1)–(2) Building
for Tomorrow is an awareness and education campaign that was launched in 2020,
informing the community about the unprecedented level of transport
infrastructure across the state that is in planning, under construction, or
nearing completion. The total approved campaign budget for 2024–25 is
$3.38 million, excluding GST. State government infrastructure awareness
campaigns are common practice. Unlike the former coalition government's
Bigger Picture campaign, the Building for Tomorrow campaign provides
information on real projects, and has not created merchandise for projects that
were never funded.
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