❓ Hon Martin Aldridge requested a breakdown of the Small Business Development Corporation's (SBDC) $77,397 expenditure on market research. The Minister provided details of payments to Advantage Communications and Marketing and Painted Dog Research for stakeholder surveys and brand awareness research, respectively.
AnsweredQoN 3176Legislative Council
QuestionView source ↗
I refer to the Political Finance Annual Report from the Western
Australian Electoral Commission, and I ask the Minister to please provide a breakdown of spend, including the person or organisation who received funding, the purpose of the funding and the amount of funding relating to the Small Business Development Corporation $77,397 for market research organisations?
Australian Electoral Commission, and I ask the Minister to please provide a breakdown of spend, including the person or organisation who received funding, the purpose of the funding and the amount of funding relating to the Small Business Development Corporation $77,397 for market research organisations?
AnswerView source ↗
Answered
14 October 2020
Responded by
Minister for Regional Development representing the Minister for Small Business
Response time
9 days
The Small Business Development Corporation (SBDC) paid Advantage Communications and Marketing $16 897 to conduct an annual survey of key stakeholder groups regarding the effectiveness of the agency’s services; and paid Painted Dog Research $60 500 to ascertain SBDC brand awareness within the small business sector to inform its strategic marketing and audience development plan.
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