Mr Omodei questions the Health Department's expenditure on a community newspaper advertising campaign, inquiring about costs, frequency, variations, and production methods. The response details the annual cost, insertion schedule, edition variations, and in-house production.

AnsweredQoN 2158Legislative Assembly
Asked
5 April 2007
Portfolio
Health

QuestionView source ↗

(1) How much is being spent on the Health Department’s full-page advertising campaign featuring in community newspapers?
(2) How many pages have been booked and over what period of time?
(3) How many different editions (variations in layout) are being produced?
(4) Are the pages being produced and placed in-house or via a third party organisation?

AnswerView source ↗

Answered
8 May 2007
Responded by
Minister for Health
Response time
33 days
(1) The annual cost is $471,226. (2) There are 50 fortnightly insertions booked with the Community Newspaper Group over a period of two years. (3) The number of different editions produced varies each fortnight. On average, seven different versions are produced each fortnight. Six different templates (variations in layout) have been produced. (4) In-house.
(2) There are 50 fortnightly insertions booked with the Community Newspaper Group over a period of two years. (3) The number of different editions produced varies each fortnight. On average, seven different versions are produced each fortnight. Six different templates (variations in layout) have been produced. (4) In-house.
(3) The number of different editions produced varies each fortnight. On average, seven different versions are produced each fortnight. Six different templates (variations in layout) have been produced. (4) In-house.
(4) In-house.

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