❓ Mr. Alban asks about the Water Corporation's new water saving campaign. The Minister for Water details the campaign launch, its multi-platform approach, and its goals to reduce water consumption, highlighting the importance of fresh ideas and community involvement.
AnsweredQoN 806Legislative Assembly
QuestionView source ↗
WATER CORPORATION — WATER SAVING
INITIATIVES
806. Mr F.A. ALBAN to the Minister for
Water :
My question is —
Several members interjected.
Mr
F.A. ALBAN : Heaven forbid! Can the minister please update the house on the
Water Corporation's new campaign to encourage the community to save
water across the state?
INITIATIVES
806. Mr F.A. ALBAN to the Minister for
Water :
My question is —
Several members interjected.
Mr
F.A. ALBAN : Heaven forbid! Can the minister please update the house on the
Water Corporation's new campaign to encourage the community to save
water across the state?
AnswerView source ↗
I thank the member for Swan Hills
for his question. It is interesting to note that I launched this campaign on
Sunday morning in a rooftop garden at 140 William Street in Perth. It
highlights the use of drought-tolerant plants with highly efficient irrigation
systems to green-up the top of the building. I also note the big media
contingent supporting the launch. It just goes to show how much public interest
there is in supporting water use efficiency in Western Australia. The launch
was held on Sunday. The campaign is running on all platforms—namely,
TV, social media and radio.
Mr
D.J. Kelly interjected.
Mr
D.T. REDMAN : I will come to that, member for Bassendean. The campaign
highlights that at this time of the year, as we are moving into summer, we need
to profile across the broader community the intent and need to look after
water. In early November, we had one day on which the daily water use was in
excess of 1 billion litres. That is of concern, because it is commensurate with
peak summer usage. The campaign highlights the fact that we are coming into the
time of the year when we need to do the right thing. The member for Bassendean
would be interested to note that this launch takes over from Target 60.
It is important that the public is
given some fresh ideas on how it can save water. If we run a single campaign
that stays for too long, people become complacent; so it is important to
freshen up the campaign. This is particularly important, given we have a
growing population and a drying climate. We need to keep fresh in people's
minds the idea of saving water. The scheme ''Fresh Water Thinking''
captures the idea that water is precious.
For the information of members, I am
showing them a poster of the campaign. It shows a little bubble of water, and
people are nursing the bubble of water like a little baby, which highlights
that water is precious. I refer to another part of the campaign. I do not want
to downplay the importance of yesterday, which was World Toilet Day, because
that highlights the importance of everybody doing their bit to save water! That
is another campaign, and it does not finish there. I have one request of the
media—namely, to report leaks. It is really important, particularly
given the last couple of days.
This campaign has been launched. I
applaud the performance of the broader community. In 2001, we used an average
of 191 000 litres per capita; currently, we use 132 000 litres per capita; and
we have a target by 2030 to reduce our usage to 125 000 litres per capita. This
sort of campaign is absolutely appropriate. It freshens up in people's
minds the importance of water, and I look forward to people in our community
going on to continually save water.
for his question. It is interesting to note that I launched this campaign on
Sunday morning in a rooftop garden at 140 William Street in Perth. It
highlights the use of drought-tolerant plants with highly efficient irrigation
systems to green-up the top of the building. I also note the big media
contingent supporting the launch. It just goes to show how much public interest
there is in supporting water use efficiency in Western Australia. The launch
was held on Sunday. The campaign is running on all platforms—namely,
TV, social media and radio.
Mr
D.J. Kelly interjected.
Mr
D.T. REDMAN : I will come to that, member for Bassendean. The campaign
highlights that at this time of the year, as we are moving into summer, we need
to profile across the broader community the intent and need to look after
water. In early November, we had one day on which the daily water use was in
excess of 1 billion litres. That is of concern, because it is commensurate with
peak summer usage. The campaign highlights the fact that we are coming into the
time of the year when we need to do the right thing. The member for Bassendean
would be interested to note that this launch takes over from Target 60.
It is important that the public is
given some fresh ideas on how it can save water. If we run a single campaign
that stays for too long, people become complacent; so it is important to
freshen up the campaign. This is particularly important, given we have a
growing population and a drying climate. We need to keep fresh in people's
minds the idea of saving water. The scheme ''Fresh Water Thinking''
captures the idea that water is precious.
For the information of members, I am
showing them a poster of the campaign. It shows a little bubble of water, and
people are nursing the bubble of water like a little baby, which highlights
that water is precious. I refer to another part of the campaign. I do not want
to downplay the importance of yesterday, which was World Toilet Day, because
that highlights the importance of everybody doing their bit to save water! That
is another campaign, and it does not finish there. I have one request of the
media—namely, to report leaks. It is really important, particularly
given the last couple of days.
This campaign has been launched. I
applaud the performance of the broader community. In 2001, we used an average
of 191 000 litres per capita; currently, we use 132 000 litres per capita; and
we have a target by 2030 to reduce our usage to 125 000 litres per capita. This
sort of campaign is absolutely appropriate. It freshens up in people's
minds the importance of water, and I look forward to people in our community
going on to continually save water.
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