❓ A WA parliamentary question regarding the budget, expenditure, duration, and components of the Department of Consumer and Employment Protection's information campaign, specifically focusing on advertising costs and media channels used.
AnsweredQoN 601Legislative Assembly
QuestionView source ↗
(b) how much has already been spent; (c) how long is the campaign scheduled to run; and (d) what are the components (ie radio or print advertising, etc)?
(c) how long is the campaign scheduled to run; and (d) what are the components (ie radio or print advertising, etc)?
(d) what are the components (ie radio or print advertising, etc)?
(c) how long is the campaign scheduled to run; and (d) what are the components (ie radio or print advertising, etc)?
(d) what are the components (ie radio or print advertising, etc)?
AnswerView source ↗
Answered
3 December 2002
Responded by
Minister for Consumer and Employment Protection
Response time
5 days
(a) The budget for the Department of Consumer and Employment Protection’s information campaign was $300,000. The advertising budget was $225,000.
(b) $222,781 was spent on the advertising component of the campaign.
(c) The main campaign has ended. Minor press advertising to mark the next stage of the abolition of workplace agreements is proposed for early 2003.
(d) Press advertising expenditure was $89,635
Radio advertising expenditure was $84,448
Creative costs were $48,698
(b) $222,781 was spent on the advertising component of the campaign.
(c) The main campaign has ended. Minor press advertising to mark the next stage of the abolition of workplace agreements is proposed for early 2003.
(d) Press advertising expenditure was $89,635
Radio advertising expenditure was $84,448
Creative costs were $48,698
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