Hon Martin Aldridge asks about the progress and financial breakdown of the WA Health Belong recruitment campaign. The Minister provides a mid-campaign evaluation report and partial budget breakdown, citing resource constraints for a more detailed account.

AnsweredQoN 675Legislative Council
Asked
16 August 2022
Portfolio
Health

QuestionView source ↗

HEALTH
— STAFF — RECRUITMENT
675. Hon MARTIN ALDRIDGE to the Leader of the House
representing the Minister for Health:
I refer to question on notice 409 asked on 16 December 2021,
relating to the Belong recruitment campaign, to which the minister stated —
An evaluation of the WA Health
Belong recruitment campaign is planned for the first half of 2022.
(1) Has a review
of the Belong recruitment campaign been completed?
(2) If yes to (1), can the minister please table the review?
(3) If no to (1), what is the expected completion date for
this review?
(4) Can the minister
please provide a breakdown of funding for the Belong campaign and how it has
been disbursed, including to which jurisdictions and/or markets?

AnswerView source ↗

I thank the honourable member for
some notice of the question.
(1) Yes. A
mid-campaign evaluation report has been completed for the first stage of the
Belong campaign covering October 2021 to June 2022.
(2) I table the mid-campaign
report.
[See paper 1493 .]
(3) Not applicable.
(4) Provision of
additional budget information sought by the member would divert WA Health staff
away from their normal duties and is not
possible at this time. However, a budget breakdown by media placement ,
creative production and post-campaign research is provided below. That
information is in tabular form so I seek leave to have the response
incorporated into Hansard .
[Leave granted for the following
material to be incorporated.]

Total
campaign budget allocation
Actual spend to date 2021–22
Media
placement
$1,500,000
$781,095
Creative
production
$300,000
$347,736
Research
$50,000
$0
Totals
$1,850,000
$1,128,831

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