❓ A WA parliamentary question seeks information on government advertising plans with Channel 31 and related discussions. The Minister's response indicates no direct advertising by the specified departments but highlights efforts to encourage consideration of Channel 31 through Media Decisions and Marketforce.
AnsweredQoN 18Legislative Assembly
QuestionView source ↗
(2) What amount of advertising does each department and agency plan to place with Channel 31 over the next six months? (3) Has each department and agency under the Minister s control spoken to Market force or any other Government advertisers about using Channel 31? (4) If not, will each department and agency have such discussions? (5) If not, why not? Answered on 6 September 2000 The Minister
AnswerView source ↗
Answered
6 September 2000
Response time
28 days
Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
(3) Has each department and agency under the Minister s control spoken to Market force or any other Government advertisers about using Channel 31? (4) If not, will each department and agency have such discussions? (5) If not, why not? Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
(4) If not, will each department and agency have such discussions? (5) If not, why not? Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
(5) If not, why not? Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
(3) Has each department and agency under the Minister s control spoken to Market force or any other Government advertisers about using Channel 31? (4) If not, will each department and agency have such discussions? (5) If not, why not? Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
(4) If not, will each department and agency have such discussions? (5) If not, why not? Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
(5) If not, why not? Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
Answered on 6 September 2000 The Minister Replied: Department of Minerals and Energy Coal Industry Superannuation Board (1)-(5) The Department of Minerals and Energy and the Coal Industry Superannuation Board do not undertake television advertising. The Member is advised that Media Decisions, holder of the Government?s master media contract for purchasing all media space, including television air time, and which is a Marketforce company, has advised all Government advertisers on several occasions that consideration should be given to using Channel 31. Media Decisions has also been directed by Government to include Channel 31 for consideration in schedules, where appropriate, for all departments and agencies. Departments and agencies under the Minister's control will continue to be reminded to consider using Channel 31. With encouragement from Government, Marketforce executives met with representatives of Channel 31 in March and this resulted in Channel 31 being given, free of charge, an extensive strategic plan designed to gain higher market penetration.
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