A WA parliamentary question on notice regarding government advertising expenditure, use of WA actors, and related policies across the Sport and Recreation, Racing, Gaming and Liquor portfolios. The response provides some data and refers to annual reports for detailed advertising expenditure.

AnsweredQoN 4145Legislative Assembly
Asked
13 October 2010
Portfolio
Sport and Recreation; Racing and Gaming; Minister Assisting the Minister for Health

QuestionView source ↗

(1) What TV or radio advertising is the Minister’s agency running or planning to run?
(2) What is the cost of the advertising?
(3) Who are the actors or voice-over actors in the advertisements?
(4) Where is their home state?
(5) How much of the advertising cost was their fee?
(6) What policy does the agency have for using Western Australian actors in advertisements; and
(a) if none, why not; and will the Minister change that?

AnswerView source ↗

Answered
17 November 2010
Responded by
Minister for Sport and Recreation; Racing and Gaming; Minister Assisting the Minister for Health
Response time
35 days
It is worth noting that in the financial year 2007-2008, the Labor Government spent $36.6million on Government advertising. In today's money, allowing for a conservative 3.5% annual increase in media costs, that would equate to $39.2million, or, 63.3% or $15.2million more than the projected outcome for the current financial year.
Government Department and Agency expenditure on advertising placement for 2009-2010 by the Liberal National Government was $19.9million. This reflects the government's focus on delivering projects and services rather than propaganda.
DEPARTMENT OF SPORT AND RECREATION
(1) - (5) Advertising expenditure is published in annual reports in accordance with S175ZE of the
Electoral Act
1907.
(6) The Department of Sport and Recreation currently does not have a formal policy of using WA actors in advertisements. However, all the advertisements we have run in the past three years have featured WA talent only. It should be noted that the type of advertisements we have run have also had all talent supplied free of charge.
(a) Not Applicable
VENUESWEST
(1) - (5) Advertising expenditure is published in annual reports in accordance with S175ZE of the
Electoral Act
1907.
(6) Nil
(a) Not Applicable
DEPARTMENT OF RACING, GAMING AND LIQUOR
(1) - (5) Advertising expenditure is published in annual reports in accordance with S175ZE of the
Electoral Act
1907.
(6) Nil
(a) Not Applicable
HEALTH DEPARTMENT
Response will be forthcoming from the Minister for Health.
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