Home›Questions on Notice›QoN 1482

❓ Mr Zempilas asks about advertising expenditure for the Perth Park project, seeking a detailed breakdown across various media and agencies. The Minister responded with a total figure spent on advertising as part of the Building for Tomorrow program.

AnsweredQoN 1482Legislative Assembly

Asked

3 December 2025

Member

Mr Basil Zempilas

Portfolio

Transport

QuestionView source ↗

I refer to the Perth Park project, and I ask: (a) How much as been spent to date on advertising; and (b) Please breakdown advertising by: (i) Expenditure on social media or electronic advertising including on what platforms and what were the dates for each advertising placement; (ii) Expenditure on radio advertising including on what stations and what were the dates for each advertising placement; (iii) Expenditure on newspaper advertising (both print and online) including what publications and what were the dates for each advertising placement; (iv) What agency handled creative and what was the expenditure on creative; (v) What agency handled advertising placements and what was the expenditure; and (vi) Was any market research conducted or is being conducted to measure the impact of the advertising campaign, if yes: (A) What was the expenditure? (B) Which agency handled the market research?