❓ A WA parliamentary question seeks details on government advertising expenditure, actor origins, and policies for using local talent. The response provides expenditure figures and agency-specific policies, highlighting a preference for local actors where possible.
AnsweredQoN 4154Legislative Assembly
Asked
13 October 2010
Member
Portfolio
Commerce; Science and Innovation; Housing; Minister Assisting the Treasurer
QuestionView source ↗
(1) What TV or radio advertising is the Minister’s agency running or planning to run?
(2) What is the cost of the advertising?
(3) Who are the actors or voice-over actors in the advertisements?
(4) Where is their home state?
(5) How much of the advertising cost was their fee?
(6) What policy does the agency have for using Western Australian actors in advertisements; and
(a) if none, why not; and will the Minister change that?
(2) What is the cost of the advertising?
(3) Who are the actors or voice-over actors in the advertisements?
(4) Where is their home state?
(5) How much of the advertising cost was their fee?
(6) What policy does the agency have for using Western Australian actors in advertisements; and
(a) if none, why not; and will the Minister change that?
AnswerView source ↗
Answered
16 November 2010
Responded by
Minister for Commerce; Science and Innovation; Housing; Minister Assisting the Treasurer
Response time
34 days
All Agencies under the Ministers Control (1) - (5)
It is worth noting that in the financial year 2007-2008, the Labor Government spent $36.6million on Government advertising. In today's money, allowing for a conservative 3.5% annual increase in media costs, that would equate to $39.2million, or, 63.3% or $15.2million more than the projected outcome for the current financial year.
Government Department and Agency expenditure on advertising placement for 2009-2010 by the Liberal National Government was $19.9million. This reflects the government's focus on delivering projects and services rather than propaganda.
(1-5) Advertising expenditure is published in annual reports in accordance with S175ZE of the
Electoral Act
1907.
Commerce
(6) The Department of Commerce supports and implements the State Government's Buy Local policy.
(a) Not applicable.
SBDC
(6) SBDC's policy is to source local talent for all its advertising wherever possible.
(a) Not applicable.
WA Industrial Relations Commission
(6) - (a) As the Agency has no advertising this is not applicable.
WorkCover WA
(6) - (a) As the Agency has no advertising this is not applicable.
ChemCentre
(6) - (a) As the Agency has no advertising this is not applicable.
Housing
(6)The Department of Housing does not have a formal policy covering actors in commercials, however talent residing in WA is preferred.
(a) The Department does not believe a formal policy is required due to the infrequent nature of the issue and the existing informal policy of preference being given to talent residing in WA.
Notice: This document is created or edited using unregistered or evaluation copy of rtLib valid for testing or development purposes only. To use it for productive or any other purposes please register it. You may purchase the license on
http://www.rtlib.com
It is worth noting that in the financial year 2007-2008, the Labor Government spent $36.6million on Government advertising. In today's money, allowing for a conservative 3.5% annual increase in media costs, that would equate to $39.2million, or, 63.3% or $15.2million more than the projected outcome for the current financial year.
Government Department and Agency expenditure on advertising placement for 2009-2010 by the Liberal National Government was $19.9million. This reflects the government's focus on delivering projects and services rather than propaganda.
(1-5) Advertising expenditure is published in annual reports in accordance with S175ZE of the
Electoral Act
1907.
Commerce
(6) The Department of Commerce supports and implements the State Government's Buy Local policy.
(a) Not applicable.
SBDC
(6) SBDC's policy is to source local talent for all its advertising wherever possible.
(a) Not applicable.
WA Industrial Relations Commission
(6) - (a) As the Agency has no advertising this is not applicable.
WorkCover WA
(6) - (a) As the Agency has no advertising this is not applicable.
ChemCentre
(6) - (a) As the Agency has no advertising this is not applicable.
Housing
(6)The Department of Housing does not have a formal policy covering actors in commercials, however talent residing in WA is preferred.
(a) The Department does not believe a formal policy is required due to the infrequent nature of the issue and the existing informal policy of preference being given to talent residing in WA.
Notice: This document is created or edited using unregistered or evaluation copy of rtLib valid for testing or development purposes only. To use it for productive or any other purposes please register it. You may purchase the license on
http://www.rtlib.com
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