A WA parliamentary question seeks details about the Peggy Guggenheim exhibition, including revenue, expenditure, and post-campaign analysis. The answer provides figures for revenue, Eventscorp contribution, media spending, and post-campaign analysis cost, but notes the analysis itself is not yet received.

AnsweredQoN 5153Legislative Assembly
Asked
13 April 2011
Portfolio
Culture and the Arts

QuestionView source ↗

In relation to the Peggy Guggenheim exhibition, I ask:
(a) what was the revenue target and what was actual revenue;
(b) what was the breakdown of sources for actual revenue, and will the Minister table that information; and
(i) if not, why not;
(c) what was the total contribution of Eventscorp;
(d) what was the media placement expenditure;
(e) how much was spent on the post-campaign analysis; and
(f) will the Minister table the post-campaign analysis; and
(i) if not, why not?

AnswerView source ↗

Answered
17 May 2011
Responded by
Minister for Culture and the Arts
Response time
34 days
(a) Target: $1,108,000; Actual gross revenue: $868,975 (exclusive of EventsCorp)
(b) Ticket sales - $816,372 and Audioguide sales - $52,603.
(i) N/A
(c) $350,000
(d) $183,116.43
(e) $9,400
(f)(i) The AGWA has not yet received the post-campaign analysis commissioned by EventsCorp.
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