❓ A WA parliamentary question on notice from 2004 seeks detailed information on advertising expenditure by various agencies within the Environment portfolio, including costs, agents, and media outlets used between 2000 and 2004.
AnsweredQoN 2603Legislative Assembly
QuestionView source ↗
(b) for each series of advertisements, who was the advertising agent and the producer of the advertisement; (c) what was the cost of production; (d) what was the cost of print media advertising, excluding employment advertising, with The West Australian ; (e) what was the cost of print media advertising, excluding employment advertising, with community and regional print media; (f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(c) what was the cost of production; (d) what was the cost of print media advertising, excluding employment advertising, with The West Australian ; (e) what was the cost of print media advertising, excluding employment advertising, with community and regional print media; (f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(d) what was the cost of print media advertising, excluding employment advertising, with The West Australian ; (e) what was the cost of print media advertising, excluding employment advertising, with community and regional print media; (f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(e) what was the cost of print media advertising, excluding employment advertising, with community and regional print media; (f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(g) for each series of advertisements, what was the cost of production?
Botanic Gardens and Parks Authority (a) 2000/2001 Nil. 2001/2002 Nil. 2002/2003 Nil. 2003/2004 to date Nil. (b-c) Not applicable. (d) 2000/2001 $1,878 2001/2002 $3,703 2002/2003 $6,777 2003/2004 to date $1,253 (e) 2000/2001 $1,173 2001/2002 $3,052 2002/2003 $2,246 2003/2004 to date $1,291 (f) BGPA did not hire/use an advertising agent. Advertisements were developed in house. (g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(a) 2000/2001 Nil. 2001/2002 Nil. 2002/2003 Nil. 2003/2004 to date Nil. (b-c) Not applicable. (d) 2000/2001 $1,878 2001/2002 $3,703 2002/2003 $6,777 2003/2004 to date $1,253 (e) 2000/2001 $1,173 2001/2002 $3,052 2002/2003 $2,246 2003/2004 to date $1,291 (f) BGPA did not hire/use an advertising agent. Advertisements were developed in house. (g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(f) BGPA did not hire/use an advertising agent. Advertisements were developed in house. (g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(c) what was the cost of production; (d) what was the cost of print media advertising, excluding employment advertising, with The West Australian ; (e) what was the cost of print media advertising, excluding employment advertising, with community and regional print media; (f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(d) what was the cost of print media advertising, excluding employment advertising, with The West Australian ; (e) what was the cost of print media advertising, excluding employment advertising, with community and regional print media; (f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(e) what was the cost of print media advertising, excluding employment advertising, with community and regional print media; (f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(f) for each series of advertisements who was the advertising agent; and (g) for each series of advertisements, what was the cost of production?
(g) for each series of advertisements, what was the cost of production?
Botanic Gardens and Parks Authority (a) 2000/2001 Nil. 2001/2002 Nil. 2002/2003 Nil. 2003/2004 to date Nil. (b-c) Not applicable. (d) 2000/2001 $1,878 2001/2002 $3,703 2002/2003 $6,777 2003/2004 to date $1,253 (e) 2000/2001 $1,173 2001/2002 $3,052 2002/2003 $2,246 2003/2004 to date $1,291 (f) BGPA did not hire/use an advertising agent. Advertisements were developed in house. (g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(a) 2000/2001 Nil. 2001/2002 Nil. 2002/2003 Nil. 2003/2004 to date Nil. (b-c) Not applicable. (d) 2000/2001 $1,878 2001/2002 $3,703 2002/2003 $6,777 2003/2004 to date $1,253 (e) 2000/2001 $1,173 2001/2002 $3,052 2002/2003 $2,246 2003/2004 to date $1,291 (f) BGPA did not hire/use an advertising agent. Advertisements were developed in house. (g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(f) BGPA did not hire/use an advertising agent. Advertisements were developed in house. (g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(g) BGPA did not incur any further costs for production as the ads were developed in house. Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
Perth Zoo (a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(a) Perth Zoo's expenditure with television stations is as follows: 2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
2000/2001 $39,990 Chanel Ten 2001/2002 $80,813 Chanel Ten 2002/2003 $39,785 Chanel Ten 2003/2004 to date $33,659 Chanel Ten (b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows: 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105 (d) 2000/2001 $119,487 2001/2002 $82,242 2002/2003 $61,581 2003/2004 to date $42,223 (e) 2000/2001 $3,038 2001/2002 $24,850 2002/2003 $55,760 2003/2004 to date $48,556 (f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
(f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff. (g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested. 2000/2001 $60,699 2001/2002 $33,522 2002/2003 $23,234 2003/2004 to date $4,105
AnswerView source ↗
Answered
15 June 2004
Responded by
Minister for the Environment
Response time
105 days
Department of Conservation and Land Management
(a) 2000/2001 $35,544 with Channel 7; $32,528 with Channel 9; $18,940 with Channel 10; nil with Channel 31; $11,551 with GWN; $6,185 with WIN WA (2000 ECO-Action campaign)
2001/2002 Nil.
2002/2003 Nil.
2003/2004 to date Nil.
(b) The advertising agent that produced the 2000 ECO-Action campaign was John Davis Advertising.
(c) The fee paid to John Davis Advertising was $52,538.55.
(d) The cost of advertising in The West Australian (excluding employment advertising) and booking fees was:
2000/2001 $63,993
2001/2002 $58,897
2002/2003 $62,202
2003/2004 to date $83,356
(e) The cost of advertising in community and regional print media (excluding employment advertising) and booking fees was:
2000/2001 $66,338
2001/2002 $50,819
2002/20003 $43,070
2003/2004 to date $37,178
(f) No advertising agent was engaged to produce the advertisements in (d) and (e). The advertisements were booked through the media advertising organisation, Marketforce Productions.
(g) The advertisements in (d) and (e) were produced in-house by CALM.
Office of Water Regulation
(a) Nil.
(b-c) Not applicable.
(d) 2000/2001 $15,826
2001/2002 $12,444
2002/2003 $10,118
2003/2004 to date Nil.
(e) 2000/2001 $15,466
2001/2002 $11,237
2002/2003 $10,808
2003/2004 to date Nil.
(f) Marketforce, Adlink, Media Decisions.
(g) A break-up of costs is not available as these have not been recorded separately.
Department of Environment
Water and Rivers Commission
(a) In 2000/2001, $6,600 with Channel 9 for TV segments for “Just Add Water”.
2001/2002 Nil.
2002/2003 Nil.
2003/2004 to date Nil.
(b) The 2000/2001 ads were produced by Channel 9.
(c) Cost of production and placement combined was $6,600 (2000/2001).
(d) The Department is unable to separate advertising staff vacancies from the total cost of advertisements. The cost of print media advertising with The West Australian through Marketforce Productions was:
2000/2001 $23,325
2001/2002 $7,543
2002/2003 $14,246
2003/2004 to date $18,128
(e) For each year, the cost of print media advertising below includes advertising staff vacancies.
2000/2001 $11,517
2001/2002 $14,073
2002/2003 $7,362
2003/2004 to date $13,301
(f-g) For advertisements booked through Marketforce (and Media Decisions WA) the production costs were:
2000/2001 $3,982
2001/2002 $4,754
2002/2003 $5,231
2003/2004 to date $4,000
For other advertisements, the advertising agency was MJB&B and the costs of production were:
2000/2001 $13,228
2001/2002 $2,247
2002/2003 $1,879
2003/2004to date Nil.
Department of Environmental Protection
(a-c) There was no expenditure with Channel 7, Channel 9, Channel 10, Channel 31 or regional television stations for the financial years 2000/2001, 2001/2002, 2002/2003, 2003/2004 to date.
(d) The Department is unable to separate advertising staff vacancies from the total cost of advertisements.
2000/2001 $96,897
2001/2002 $89,759
2002/2003 $91,311
2003/2004 to date $87,518
(e) For each year, the cost of print media advertising below includes advertising staff vacancies.
2000/2001 $17,848
2001/2002 $8,319
2002/2003 $8,181
2003/2004 to date $5,212
(f-g) For advertisements booked through Marketforce (and Media Decisions WA) the production costs were:
2000/2001 $1,338
2001/2002 $1,654
2002/2003 $4,637
2003/2004 to date $6,489
Swan River Trust
(a) In 2000/2001, the Swan River Trust did not conduct any television advertising. In 2001/2002 the Trust spent $59,001 with Channel 7 for a series of Community Service Advertisements through a dollar for dollar sponsorship arrangement. In 2002/2003 the Trust spent $25,333 with Channel 7 to finalise the 2001/2002 agreement. In 2003 /2004 the Trust spent $65,566 with Channel 9 for a Healthy Rivers advertising campaign.
(b) The 2001/2002 and 2002/2003 ads were produced by Channel 7. The 2003/2004 ads were produced by Channel 9.
(c) The above figures include the cost of production and placement combined with Channel 7. Production costs with Channel 9 for 2003/2004 were $10,000.
(d) The Trust is unable to separate advertising staff vacancies from the total cost of advertisements.
2000/2001 $Nil
2001/2002 $684
2002/2003 $3,528
2003/2004 to date $9,730
(e) For each year, the cost of print media advertising below includes advertising staff vacancies. Marketforce Productions provided a breakdown of advertisements placed through them for community and regional papers as detailed:
2000/2001 Nil.
2001/2002 Nil.
2002/2003 $3,018
2003/2004 to date $6,582
(f-g) For advertisements booked through Marketforce (and Media Decisions WA) the production costs were:
2000/2001 Nil.
2001/2002 $24
2002/2003 $75
2003/2004 $744
Botanic Gardens and Parks Authority
(a)
2000/2001 Nil.
2001/2002 Nil.
2002/2003 Nil.
2003/2004 to date Nil.
(b-c)
Not applicable.
(d)
2000/2001 $1,878
2001/2002 $3,703
2002/2003 $6,777
2003/2004 to date $1,253
(e)
2000/2001 $1,173
2001/2002 $3,052
2002/2003 $2,246
2003/2004 to date $1,291
(f) BGPA did not hire/use an advertising agent. Advertisements were developed in house.
(g) BGPA did not incur any further costs for production as the ads were developed in house.
Perth Zoo
(a)
Perth Zoo's expenditure with television stations is as follows:
2000/2001 $39,990 Chanel Ten
2001/2002 $80,813 Chanel Ten
2002/2003 $39,785 Chanel Ten
2003/2004 to date $33,659 Chanel Ten
(b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff.
(c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows:
2000/2001 $60,699
2001/2002 $33,522
2002/2003 $23,234
2003/2004 to date $4,105
(d) 2000/2001 $119,487
2001/2002 $82,242
2002/2003 $61,581
2003/2004 to date $42,223
(e) 2000/2001 $3,038
2001/2002 $24,850
2002/2003 $55,760
2003/2004 to date $48,556
(f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff.
(g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested.
2000/2001 $60,699
2001/2002 $33,522
2002/2003 $23,234
2003/2004 to date $4,105
(a) 2000/2001 $35,544 with Channel 7; $32,528 with Channel 9; $18,940 with Channel 10; nil with Channel 31; $11,551 with GWN; $6,185 with WIN WA (2000 ECO-Action campaign)
2001/2002 Nil.
2002/2003 Nil.
2003/2004 to date Nil.
(b) The advertising agent that produced the 2000 ECO-Action campaign was John Davis Advertising.
(c) The fee paid to John Davis Advertising was $52,538.55.
(d) The cost of advertising in The West Australian (excluding employment advertising) and booking fees was:
2000/2001 $63,993
2001/2002 $58,897
2002/2003 $62,202
2003/2004 to date $83,356
(e) The cost of advertising in community and regional print media (excluding employment advertising) and booking fees was:
2000/2001 $66,338
2001/2002 $50,819
2002/20003 $43,070
2003/2004 to date $37,178
(f) No advertising agent was engaged to produce the advertisements in (d) and (e). The advertisements were booked through the media advertising organisation, Marketforce Productions.
(g) The advertisements in (d) and (e) were produced in-house by CALM.
Office of Water Regulation
(a) Nil.
(b-c) Not applicable.
(d) 2000/2001 $15,826
2001/2002 $12,444
2002/2003 $10,118
2003/2004 to date Nil.
(e) 2000/2001 $15,466
2001/2002 $11,237
2002/2003 $10,808
2003/2004 to date Nil.
(f) Marketforce, Adlink, Media Decisions.
(g) A break-up of costs is not available as these have not been recorded separately.
Department of Environment
Water and Rivers Commission
(a) In 2000/2001, $6,600 with Channel 9 for TV segments for “Just Add Water”.
2001/2002 Nil.
2002/2003 Nil.
2003/2004 to date Nil.
(b) The 2000/2001 ads were produced by Channel 9.
(c) Cost of production and placement combined was $6,600 (2000/2001).
(d) The Department is unable to separate advertising staff vacancies from the total cost of advertisements. The cost of print media advertising with The West Australian through Marketforce Productions was:
2000/2001 $23,325
2001/2002 $7,543
2002/2003 $14,246
2003/2004 to date $18,128
(e) For each year, the cost of print media advertising below includes advertising staff vacancies.
2000/2001 $11,517
2001/2002 $14,073
2002/2003 $7,362
2003/2004 to date $13,301
(f-g) For advertisements booked through Marketforce (and Media Decisions WA) the production costs were:
2000/2001 $3,982
2001/2002 $4,754
2002/2003 $5,231
2003/2004 to date $4,000
For other advertisements, the advertising agency was MJB&B and the costs of production were:
2000/2001 $13,228
2001/2002 $2,247
2002/2003 $1,879
2003/2004to date Nil.
Department of Environmental Protection
(a-c) There was no expenditure with Channel 7, Channel 9, Channel 10, Channel 31 or regional television stations for the financial years 2000/2001, 2001/2002, 2002/2003, 2003/2004 to date.
(d) The Department is unable to separate advertising staff vacancies from the total cost of advertisements.
2000/2001 $96,897
2001/2002 $89,759
2002/2003 $91,311
2003/2004 to date $87,518
(e) For each year, the cost of print media advertising below includes advertising staff vacancies.
2000/2001 $17,848
2001/2002 $8,319
2002/2003 $8,181
2003/2004 to date $5,212
(f-g) For advertisements booked through Marketforce (and Media Decisions WA) the production costs were:
2000/2001 $1,338
2001/2002 $1,654
2002/2003 $4,637
2003/2004 to date $6,489
Swan River Trust
(a) In 2000/2001, the Swan River Trust did not conduct any television advertising. In 2001/2002 the Trust spent $59,001 with Channel 7 for a series of Community Service Advertisements through a dollar for dollar sponsorship arrangement. In 2002/2003 the Trust spent $25,333 with Channel 7 to finalise the 2001/2002 agreement. In 2003 /2004 the Trust spent $65,566 with Channel 9 for a Healthy Rivers advertising campaign.
(b) The 2001/2002 and 2002/2003 ads were produced by Channel 7. The 2003/2004 ads were produced by Channel 9.
(c) The above figures include the cost of production and placement combined with Channel 7. Production costs with Channel 9 for 2003/2004 were $10,000.
(d) The Trust is unable to separate advertising staff vacancies from the total cost of advertisements.
2000/2001 $Nil
2001/2002 $684
2002/2003 $3,528
2003/2004 to date $9,730
(e) For each year, the cost of print media advertising below includes advertising staff vacancies. Marketforce Productions provided a breakdown of advertisements placed through them for community and regional papers as detailed:
2000/2001 Nil.
2001/2002 Nil.
2002/2003 $3,018
2003/2004 to date $6,582
(f-g) For advertisements booked through Marketforce (and Media Decisions WA) the production costs were:
2000/2001 Nil.
2001/2002 $24
2002/2003 $75
2003/2004 $744
Botanic Gardens and Parks Authority
(a)
2000/2001 Nil.
2001/2002 Nil.
2002/2003 Nil.
2003/2004 to date Nil.
(b-c)
Not applicable.
(d)
2000/2001 $1,878
2001/2002 $3,703
2002/2003 $6,777
2003/2004 to date $1,253
(e)
2000/2001 $1,173
2001/2002 $3,052
2002/2003 $2,246
2003/2004 to date $1,291
(f) BGPA did not hire/use an advertising agent. Advertisements were developed in house.
(g) BGPA did not incur any further costs for production as the ads were developed in house.
Perth Zoo
(a)
Perth Zoo's expenditure with television stations is as follows:
2000/2001 $39,990 Chanel Ten
2001/2002 $80,813 Chanel Ten
2002/2003 $39,785 Chanel Ten
2003/2004 to date $33,659 Chanel Ten
(b) John Davis Advertising was the appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003/4 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff.
(c) Perth Zoo is unable to provide a breakdown between television and print media production costs. The total production cost of television and print media is as follows:
2000/2001 $60,699
2001/2002 $33,522
2002/2003 $23,234
2003/2004 to date $4,105
(d) 2000/2001 $119,487
2001/2002 $82,242
2002/2003 $61,581
2003/2004 to date $42,223
(e) 2000/2001 $3,038
2001/2002 $24,850
2002/2003 $55,760
2003/2004 to date $48,556
(f) John Davis Advertising (JDA) was Perth Zoo's appointed advertising agency between 2000-2003, all other work was produced in-house by salaried staff. Since 2003-2004 all production work has been commissioned directly by Perth Zoo or produced in-house by salaried staff.
(g) Perth Zoo is unable to provide a breakdown between television and print media production. The table that follows is the total production cost of television and print media spend for the period requested.
2000/2001 $60,699
2001/2002 $33,522
2002/2003 $23,234
2003/2004 to date $4,105
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