Question regarding the effectiveness and expenditure of advertising campaigns targeting remote and regional Aboriginal communities during the 2017 election, with a positive response from the Electoral Commission.

AnsweredQoN 1832Legislative Assembly
Asked
16 August 2017
Portfolio
Electoral Affairs

QuestionView source ↗

I refer to the 2017 election and ask: (a) were there any specific advertising strategies or campaigns aimed at encouraging voting or enrolment amongst remote or regional Aboriginal communities: (i) if so, were these campaigns or strategies considered effective; (ii) if so, will the Minister provide a breakdown of expenditure by medium (i.e. digital, television, radio); (iii) if so, when were these campaigns conducted; (iv) if so, were the campaigns considered effective in enrolments and voter turnout; and (v) if not, why not?

AnswerView source ↗

Answered
13 March 2018
Responded by
Minister for Electoral Affairs
Response time
35 days
The Western Australian Electoral Commission advises:
(a)       Yes
(i)        Yes
(ii)       Television - $41 848
Radio - $73 030
Press - $40 836
(iii)      Various dates, both prior to roll close and election day.
(iv)      Yes, noting that a range of factors including advertising impact on enrolment participation and voter turnout at a general election.
(v)       Not applicable

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