A parliamentary question seeks details on the Minister's agency's TV and radio advertising, including costs, actors' origins, and policies regarding WA actor employment. The answer deflects by comparing current spending to past Labor government spending and refers to annual reports for specific details.

AnsweredQoN 4141Legislative Assembly
Asked
13 October 2010
Portfolio
Regional Development; Lands; Minister Assisting the Minister for State Development; Minister Assisting the Minister for Transport

QuestionView source ↗

(1) What TV or radio advertising is the Minister’s agency running or planning to run?
(2) What is the cost of the advertising?
(3) Who are the actors or voice-over actors in the advertisements?
(4) Where is their home state?
(5) How much of the advertising cost was their fee?
(6) What policy does the agency have for using Western Australian actors in advertisements; and
(a) if none, why not; and will the Minister change that?

AnswerView source ↗

Answered
17 November 2010
Responded by
Minister for Regional Development; Lands; Minister Assisting the Minister for State Development; Minister Assisting the Minister for Transport
Response time
35 days
It is worth noting that in the financial year 2007-2008, the Labor Government spent $36.6million on Government advertising. In today's money, allowing for a conservative 3.5% annual increase in media costs, that would equate to $39.2million, or, 63.3% or $15.2million more than the projected outcome for the current financial year.
Government Department and Agency expenditure on advertising placement for 2009-2010 by the Liberal National Government was $19.9million. This reflects the government's focus on delivering projects and services rather than propaganda.
(1-5) Advertising expenditure is published in annual reports in accordance with S175ZE of the
Electoral Act
1907.
(6) & (6)(a) All agencies within my portfolio adhere to all State Government procurement and advertising policies and guidelines.
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