Hon. Sophia Moermond questions the Minister for Transport regarding the safety of an electric billboard near Bull Creek train station, its revenue, and Main Roads' stance on such advertising near highways, referencing a previous decision to turn off similar billboards.

AnsweredQoN 555Legislative Council
Asked
28 May 2024
Portfolio
Transport

QuestionView source ↗

BULL CREEK TRAIN STATION
— ELECTRIC ADVERTISING BILLBOARD
555. Hon SOPHIA MOERMOND to the minister representing the
Minister for Transport:
I refer to the electric billboard
on the Bull Creek train station overpass along the Kwinana Freeway, noting the
minister's previous consideration to turn off electric advertising
billboards on two main roads in Perth after having deemed them too distracting
for drivers.
(1) Does the minister view the electric billboard on
the Bull Creek station overpass as hazardous to traffic safety ?
(2) What is the
stance from Main Roads on electric advertising reasonably capable of being seen
from a highway or main road?
(3) How much
revenue does the government receive per year from the Bull Creek station
electric billboard?

AnswerView source ↗

I thank the honourable member for
some notice of the question. The following answer has been provided to me by
the Minister for Transport.
(1)–(3) Main
Roads adheres to relevant policies and legislation when determining the most
suitable and appropriate locations for the installation of any roadside
advertising, prioritising road safety. Main Roads' Policy and
application guidelines for advertising signs include several criteria to
ensure high level of safety for road users is maintained, driver distraction is
minimised and that the cognitive demands placed on a driver are controlled. In
October 2016, an independent consultant concluded that the electronic billboard
at Bull Creek Station was acceptable from a safety perspective.

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