Hon Martin Pritchard questions the Leader of the House regarding the budget, duration, and agreement details of the BigPic360 promotional bus campaign, particularly its exclusive agreement with Seven West Media. The response provides cost breakdowns and agreement details, but defers tabling the agreement.

AnsweredQoN 1214Legislative Council
Asked
21 October 2015
Portfolio
Leader of the House representing the Premier

QuestionView source ↗

BIGPIC360 PROMOTIONAL
BUS
1214. Hon MARTIN PRITCHARD to the Leader of the House
representing the Premier:
I refer to the BigPic360
promotional bus.
(1) What is the overall budget
allocation for the BigPic360 promotional bus?
(2) For what period does the
allocation assume the promotion will run?
(3) On what date was the
exclusive agreement between the state and Seven West Media signed?
(4) Will the Premier table a
copy of the agreement; and, if not, why not?

AnswerView source ↗

I thank the honourable member for some
notice of the question.
(1) The wrap,
fit-out and signage was approximately $50 000. Other marketing material was
approximately $4 000. The operational costs are dependent on usage. The bus
hire is $2.63 per kilometre. The driver costs are $77.41 per hour on weekdays,
with a minimum of four hours; $102.05 per hour on Saturdays, with a minimum of
four hours; and $124.73 per hour on Sundays, with a minimum of four hours.
(2) It is for 12 months.
(3) The state government common-use
arrangement media buyer Carat negotiated the use of Oculus Rift technology
promotion with the Seven West group. The document was signed on 25 September
2015. The agreement is such that Seven West will not undertake any other Oculus
Rift projects while it is partnering with the major projects campaign. In promoting
major projects, the state is not bound to deal only with the Seven West group.
(4) The state government does not have
a copy of the agreement. I ask that this part of the question be placed on
notice.

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