❓ A WA parliamentary question on notice regarding the social media presence and costs of agencies within the Mental Health, Disability Services, and Child Protection portfolios. The response details the social media usage, commencement dates, purpose, and costs for each agency.
AnsweredQoN 1047Legislative Assembly
Asked
14 August 2013
Member
Portfolio
Mental Health; Disability Services; Child Protection
QuestionView source ↗
In relation to all agencies, departments and government-trading enterprises within the Minister’s portfolio of responsibilities, I ask: (a) does the agency, department or government-trading enterprise maintain a social media presence; (b) what is the social media site or sites which the organisation regularly uses; (c) when did the organization commence using the social media site or sites; (d) what is the general nature of the organisation’s use of the social media site or sites; and (e) what is the total cost, if any, of the organisation’s presence on social media sites?
AnswerView source ↗
Answered
18 September 2013
Responded by
Minister representing the Minister for Mental Health; Disability Services; Child Protection
Response time
35 days
Department for Child Protection and Family Support
(a) Yes.
(b) Facebook.
(c) 6 December 2012
(d) Foster carer recruitment; provision of information to foster carers and wider community.
(e) In the 2012-2013 financial year the Department for Child Protection and Family Support spent $7,000 on advertising to promote foster carer recruitment on social media sites.
Disability Services Commission
(a) Yes.
(b) Twitter from time to time and on occasion You Tube.
(c) Twitter: 14 July 2009, You Tube: 10 February 2010.
(d) Twitter is used to point to other information about new things occurring at the Commission or in the disability sector that is related to the Commission's activity. You Tube is used to share information (videos) about disability.
(e) No cost.
Mental Health Commission
(a) No.
(b-e) Not applicable.
Drug and Alcohol Office
(a) Yes.
(b) The Drug and Alcohol Office regularly uses Facebook, Twitter and YouTube as part of state-wide alcohol and other drug prevention campaigns.
(c) Facebook - September 2008
Twitter - May 2010
YouTube - December 2009
(d)
Drug Aware
is a program that targets young people with messages about illicit drug use. It focuses on the prevention of use and associated harm. One component of the
Drug Aware
campaign involves reaching the target audience through a Facebook page, Twitter account and YouTube page. The
Drug Aware
campaigns also involve targeted advertising on social networking sites such as Facebook and YouTube, to reach high numbers of young people throughout Western Australia with the prevention messages of the campaigns.
The
Alcohol.Think Again
campaign aims to decrease alcohol-related harm by reducing short-term and long-term harmful drinking. The campaign focuses on community education and marketing and as part of a comprehensive approach,
Alcohol.Think Again
uses a Facebook page, Twitter account and YouTube page to disseminate campaign resources. The
Alcohol.Think Again
campaigns also involve targeted advertising on social networking sites such as Facebook and YouTube, to reach high numbers of young people throughout Western Australia with the prevention messages of the campaigns.
Strong Spirit Strong Mind
The Council of Australian Governments, Closing the Gap, Healthy Transition to Adulthood, National Partnership Agreement funded Strong Spirit Strong Mind project aims to strengthen the range of alcohol and other drug service responses for Aboriginal people, their families and communities in the Perth metropolitan area.
The project includes the development and delivery of culturally secure prevention, early intervention and community action strategies to reduce and prevent alcohol and other drug use and related problems. The
Strong Spirit Strong Mind
project utilises social networking sites such as Facebook and YouTube to promote the campaign messages to this specific target group.
(e) In the 2012-2013 financial year, the Drug and Alcohol Office spent $31,459.18 on placement and advertising costs to maintain a presence on social media sites.
(a) Yes.
(b) Facebook.
(c) 6 December 2012
(d) Foster carer recruitment; provision of information to foster carers and wider community.
(e) In the 2012-2013 financial year the Department for Child Protection and Family Support spent $7,000 on advertising to promote foster carer recruitment on social media sites.
Disability Services Commission
(a) Yes.
(b) Twitter from time to time and on occasion You Tube.
(c) Twitter: 14 July 2009, You Tube: 10 February 2010.
(d) Twitter is used to point to other information about new things occurring at the Commission or in the disability sector that is related to the Commission's activity. You Tube is used to share information (videos) about disability.
(e) No cost.
Mental Health Commission
(a) No.
(b-e) Not applicable.
Drug and Alcohol Office
(a) Yes.
(b) The Drug and Alcohol Office regularly uses Facebook, Twitter and YouTube as part of state-wide alcohol and other drug prevention campaigns.
(c) Facebook - September 2008
Twitter - May 2010
YouTube - December 2009
(d)
Drug Aware
is a program that targets young people with messages about illicit drug use. It focuses on the prevention of use and associated harm. One component of the
Drug Aware
campaign involves reaching the target audience through a Facebook page, Twitter account and YouTube page. The
Drug Aware
campaigns also involve targeted advertising on social networking sites such as Facebook and YouTube, to reach high numbers of young people throughout Western Australia with the prevention messages of the campaigns.
The
Alcohol.Think Again
campaign aims to decrease alcohol-related harm by reducing short-term and long-term harmful drinking. The campaign focuses on community education and marketing and as part of a comprehensive approach,
Alcohol.Think Again
uses a Facebook page, Twitter account and YouTube page to disseminate campaign resources. The
Alcohol.Think Again
campaigns also involve targeted advertising on social networking sites such as Facebook and YouTube, to reach high numbers of young people throughout Western Australia with the prevention messages of the campaigns.
Strong Spirit Strong Mind
The Council of Australian Governments, Closing the Gap, Healthy Transition to Adulthood, National Partnership Agreement funded Strong Spirit Strong Mind project aims to strengthen the range of alcohol and other drug service responses for Aboriginal people, their families and communities in the Perth metropolitan area.
The project includes the development and delivery of culturally secure prevention, early intervention and community action strategies to reduce and prevent alcohol and other drug use and related problems. The
Strong Spirit Strong Mind
project utilises social networking sites such as Facebook and YouTube to promote the campaign messages to this specific target group.
(e) In the 2012-2013 financial year, the Drug and Alcohol Office spent $31,459.18 on placement and advertising costs to maintain a presence on social media sites.
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