A parliamentary question regarding a billboard on the Claisebrook depot site, inquiring about costs, commercial interest, the selection of the Department of Health as the advertiser, and ministerial involvement in the artwork's approval. The answer provides cost details, duration of the advertisement, revenue received, and confirms no ministerial briefing.

AnsweredQoN 4622Legislative Assembly
Asked
12 February 2019
Portfolio
Transport; Planning

QuestionView source ↗

I refer to the billboard attached to the Claisebrook depot site which faces the Graham Farmer Freeway and ask: (a) What was the breakdown of costs to Government associated with the design, production, installation and maintenance of the new billboard artwork; (b) Was there an Expression of Interest process to gauge any commercial interest in the site: (i) If not, why not; and (ii) If yes, why was the Department of Health chosen instead of any commercial organisation and how many other organisations submitted interest in the site; (c) How long will the Department of Health have their material displayed on the billboard site; (d) How much money is the Public Transport Authority receiving to have this billboard displayed on their site; (e) What was the process for deciding on what artwork would be displayed; and (f) Were any Minister's or their staff briefed on the final creative and artwork displayed: (i) If so, who was briefed (Ministerial staff title only), on what date, were any alterations to the artwork made following these briefs and if so what alterations were made?

AnswerView source ↗

Answered
12 March 2019
Responded by
Minister for Transport; Planning
Response time
6 days
(a)-(b) The placement of third party advertisements on Public Transport Authority (PTA) assets is managed by APN Outdoor Group Limited (APN) under contract to the PTA.
(c) Until 3 June 2019
(d) $13,000 plus GST
(e) This is determined by the third party advertising agency in consultation with the advertiser.
(f) Neither the Minister for Transport nor her office were briefed on this matter.
(i) Not applicable

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