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❓ Dr. Nahan questions the Tourism Minister about funding allocated to the China market under a new strategy to increase Chinese visitors. The Minister provides a breakdown of funding allocation and approval date.

AnsweredQoN 4491Legislative Assembly

Asked

12 February 2019

Member

Dr M.D. Nahan

Portfolio

Tourism

QuestionView source ↗

I refer to your media release titled "New strategy to increase Chinese visitors to WA" and I ask: (a) How much funding is currently allocated to the China market; (b) Will the Minister provide a breakdown, by activity and expenditure, of the funding that is allocated to the China market; (c) Was a business case prepared for this new funding, if yes, will the Minister table a business case; and (d) On what date was funding approved for this initiative?

AnswerView source ↗

Answered

12 March 2019

Responded by

Minister for Tourism

Response time

6 days

(a) $3,381,516 in 2018-19, including $840,000 of the additional $1 million. The remaining $160,000 has been allocated to 2019-20.
(b) Industry Engagement: $547,000
Tactical Co-operative Campaigns: $1,487,000
Destination Awareness Campaigns: $1,045,000
Overheads: $302,516
(c) The funding has been allocated in accordance with the Two Year Action Plan for Tourism Western Australia 2018 and 2019.
(d) 14 December 2018.

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